QNAP company firmly settled in Azerbaijan

BAKU/17.10.13/TURAN : Production of QNAP ( one of the world's market leaders in network-attached storage ) - no fancy for local consumers. It is presented in Azerbaijan authorized resellers ( NTS groups Bestkomp , Bakiniti ), but not far off the opening of a full-fledged office in Baku. In this regard, the reader will be interested in holding an interview with the regional manager for Central Asia and South Caucasus Ruslan Bolat news agency Turan. Because of the format we offer typical exposure.

"We look forward to the opening in the medium term, a full-fledged office in Azerbaijan and as close as possible to find a vendor to a consumer. However, the current tools used to promote our brand in the local market is not completely exhausted - in fact, a lot of them in stock , "- he said.

QNAP product line is competitive , mainly due to the factors of technological and service group . To process the group is, above all, the quality of equipment manufactured with high quality components on industry standards , which ultimately provides a reliable power industrial level . So on their devices company QNAP default guarantees for up to four years. In addition, we independently produce and constantly improve the software based on Linux Embedded. Together with the first factor , it is said that the QNAP is a supplier of ready solutions out of the box .

Third, we make the integration of the mass of different network , peripherals and mobile devices, platforms. Our equipment is the leader in IP cameras compatibility of hardware solutions for IP video surveillance systems, now is the support of more than 2,100 IP camera models from 70 manufacturers with any of the models NVR, NAS. Fourth, we offer a very wide range of equipment for different categories of users : the user home , office or business and everyone will find the best solution to their problems. For example, for the latter, we propose a solution to over 500 TB of disk space on the NAS. There are other nuances of a technological nature, allowing the result to provide a highly reliable , scalable solution .

To hunt group of factors includes those amenities in the works that the consumer receives when working with the brand QNAP. Beyond the formal terms of the guarantee , technical support, certified training , here, I would , I particularly noted the presence of QNAP Representative for Central Asia and South Caucasus. The peculiarity is that we have narrowly focused on the product line , and it's only network storage NAS, IP DVR NVR, and the system of Digital Signage. So the brands with the same product portfolio and the corresponding narrow specialization is not always so close exist in the region . Thus , our office is responsible for the promotion of products on the market, providing comfortable support to customers in the local context . A customer asked us for support on any matter not guaranteed will be left alone with their problems with each , we are ready to work individually.

Together, these factors allow us to be confident that the company QNAP has a place in the market, including Azerbaijan.

According to him , the local partner companies with distribution capabilities meet the current demand. However, the projected increase in demand , thanks to the ongoing policy of informing the market and the emergence of new and interesting solutions. So also will expand partner network , which could lead to the emergence of new distributors.

Speaking about the updates to the product line QNAP, he noted ready solutions NAS, ideal for the implementation of the state program to provide high-speed access to the Internet via optical (project Fiber to Home), when significantly increase the volume of traffic from the home user. Users will be interesting to technology such as a private cloud , where secure access to the home device is via the Internet from any computer , tablet , smartphone. This feature is supported by any of our storage server , and with the release of new firmware version QTS 4.0, the process of " dialogue" with the NAS- s become even more functional , comfortable and enjoyable.

For the corporate user is offered a scalable solution to 500 terabytes. A feature of this solution is relatively inexpensive because uses popular hardware solutions based on inexpensive chips Intel, Marvell, and drive standard SATA III. Speaking about the expansion and deepening of the functional capabilities , it is important to strike a balance between functionality and ease of management. In this regard , with the 4th version of the firmware , there was a slight separation between the functional line of home and corporate equipment . The corporate version of the firmware , further elaborated mechanism of working with disk space , because the solution can scale to hundreds of terabytes. Agree, this functionality for the home user unnecessary . Thus, in the long term will be the increment of functionality without sacrificing ease of use for each category of user .

According to estimates of the regional manager , they Azerbaijan - one of the leaders in the consumer market, as evidenced by the steady growth in sales. In the CIS, the average NAS market is growing at 50% per year , higher than that of Azerbaijan , at the level of 60-70 %, which means an increased interest in this segment of the equipment. This is not surprising , since customers tend to Azerbaijan to introduce new products of the market. Our equipment is just related to the new technology , highly specialized solution for the local segment of the market as IP surveillance and storage market that competes with traditional solutions based on general purpose computers / servers . Here we have an identity or sometimes even exceeding demand compared with supply.

Conference "Technical Education Week", held in Baku in September - not an end in itself when dealing with the Azerbaijani ICT audience. The event was also carried out authorized training , and established contacts with partners and potential customers. In the event a lot of goals. The main goal - to be closer to the market , understand their needs and offer ready-made solutions .

" The deterrent QNAP massive presence in Azerbaijan is a lack of understanding of consumer technology segment , which we offer , - said Mr. Bolat - and it has less to do with the brand QNAP, and with the industry as a whole , and not only in Azerbaijan. It would seem that what is needed network storage NAS, or the server IP Surveillance NVR, when there is a common computer / server where you can install the appropriate software ? In that case, if the user realizes the advantages that provide solutions ready industrial execution is " breaking stereotypes ." For companies , which tend to generate new solutions , it is a great opportunity to express themselves, expand their businesses , and our company actively promotes it . "

According to the regional manager , to the nearest plans of the company include the production of new high end devices . This release of new devices enabled NAS drives standard SAS, expansion shelves for both existing models and new , and also supports SAS and SATA.

Together , these solutions enable continuous disk space to create more than 500 terabytes. This is to satisfy corporate customers . Speaking of marketing , then in Baku in November we will be holding a joint conference with the leader of virtual solutions, VMware. Where we will present our line of products , the ability to participate in the construction of virtual environments . - 17D-