Baku financiers have shown how to manage relationships with customers

BAKU/29.11.13/Turan : Baku , co-organized by companies Microsoft Azerbaijan, VeriPark and Avtenta, held a seminar on " Customer Relationship Management in financial institutions ."

The seminar is designed for financial managers , business development managers , specialists in budgeting and forecasting , as well as specialists in customer relationship management . The main theme of this discussion was to attract , maintain and develop incentive clients.

During the seminar, an expert on Microsoft technologies Tomas pepper presentation at Dynamics CRM 2013 ( new version of flexible business solutions for customer relationship management from Microsoft) spoke about the quality management of relations with customers in financial institutions . The examples discussed the existing problems and solving them , the establishment of distribution and marketing , and the importance of risk management and similar priorities. Participants learned that the benefits of creating high-quality customer relationship management on the Microsoft platform that investments made in the creation of this system to justify themselves after only 5 months. Currently, 40 thousand companies , and it is about 3.5 million users, use the system Microsoft, - he said.

"Our solutions are designed according to the problems faced by insurance companies in the process of working with existing and potential customers. CRM solutions that we offer , allow employees to realize the full potential of communication with clients on a professional level . This makes communication completely different - more personal and useful for both sides. The higher quality of service , the closer the agent to a deal ," said Dejan Blatnik , director of customer relationship management company Avtenta.

Commenting on the initiative, CEO Veripark, Ozkan Erener said: "With platform Dynamics CRM, our banking customers provide exceptional service and enjoy double-digit growth of its customer base . We are very pleased to present our experience and best practices in the conduct of banking business in the local market. Teaming with Microsoft, we hope to contribute to the growth of the financial industry in Azerbaijan." - 17D-